Included in this episode:
Buying Radio:
- How long should I advertise?
- What is tactical advertising?
- What is maintenance advertising?
- What is extra value? Or value added?
- What is trade advertising?
- Which media reps do I listen to?
- What is co-op advertising?
- What can my media sales reps do for me?
If you have any questions or comments, send Kathy and e-mail at kathy@startupadvertising.com, or leave us a voicemail at (607) 821-2495 and your question may be played on an upcoming installment!
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